This summer featured many firsts for ATARCA and our efforts to capture anti-rival value. In May, Food Futures team members wrappd up the Sustainble Consumption MOOC, in which they were able to test the usability and functionality of tokens. In July, the first users of the Connecta app, the platform used in the Barcelona Green Shops case, logged on. As fall begins, we look forward to what happens next and we begin to measure the impact of our work.
Read the September 2022 newsletter here!