Author: claire

Introduction to Anti-rivalry MOOC recognised by Innoradar

The work by Aalto University researchers has been recognised as as an Excellent Science Innovation by the European Commission’s Innovation Radar!

The Innovation Radar has highlighted the innovative potential of the Introduction to Anti-rivalry MOOC created as part of the H2020 project, ATARCA. Aalto University, along with project partner Demos Helsinki, was recognised as a key innovator in the project.

The Innovation Radar identifies high-potential innovations and innovators in EU-funded research and innovation framework programmes.

The Introduction to anti-rivalry MOOC summarises what anti-rivalry is and what it means for business and community management. The MOOC also comes with links to a useful anti-rivalry toolkit that helps to plan and build communities and businesses based on anti-rivalry.

As proof of completing the course, participants will get an anti-rival expert sNFT straight to their wallet.

The MOOC can be found here: atarca.eu/courses/mooc, and you can visit the Innoradar page here: https://www.innoradar.eu/innovation/45884

Building Online Communities in Web3 and Beyond: The Power of Shareable NFTs

Humans are social animals, fundamentally drawn to community. We are born with a desire to connect with others, form relationships, and be part of a group. Today, this same desire for community is evident in the way people join clubs, participate in groups, and form online communities. Being part of a community provides individuals with a sense of belonging, identity, and purpose. In addition, communities can serve as powerful platforms for social change and personal growth of each individual member.

If you are building a web3 community, it is important to understand and tap into this fundamental human desire for connection. Creating a sense of belonging, identity, and purpose in your community will help attract members and keep them engaged in the community over time. But how do you go about building a strong and vibrant community in the web3 space?

Audience “does not equal” community

The terms “audience” and “community” are often used interchangeably, but there is quite a difference between them. While an audience simply consumes information or content, a community is made up of active, contributing members who are self-organizing. To build a strong web3 community, it is important to focus on building a group of active, contributing members rather than simply trying to attract a large audience. Encourage members to take an active role in the community by creating opportunities for them to participate and contribute. This will help create a sense of ownership and investment in the community’s success – people will feel like they have “a skin in the game”, and will make the community more resilient, responsive, and more effective.

The Advantages of Having a Strong Community

By building a strong community, you can rely on word-of-mouth and organic growth to attract new members. This can significantly lower your marketing costs, as you won’t have to spend as much on paid advertising for expanding the community or promoting your project. A strong community can also help you lower your customer acquisition costs. Community members can act as brand ambassadors that attract new customers and users to your project.

By engaging with your community and actively soliciting feedback, you can create demand for your project or product and get early insight into what users want. A strong community can also provide you with new networking and connection opportunities. You can connect with other like-minded individuals and projects in the industry, which can help you expand your reach and gain new insights.

A dedicated community can also provide you with support during tough times, such as a bear market. Community members can act as a sounding board and offer emotional and marketing support, which can help you when going through difficult periods.

Composability – Use Mutual Strengths on Three Levels

Composability is critical for every web3 project as it allows projects to highlight each other’s strengths and lift each other up on the way to adoption. Composability can happen on three levels:

  • Smart Contract Composability: This is the ability to link and use together multiple smart contracts to create more complex and powerful decentralized applications.
  • Project Composability: This is the ability for different blockchain projects to work together and integrate their technology to create a stronger ecosystem.
  • Community Composability: This is the ability for different groups and individuals within the blockchain community to collaborate and build on each other’s work to drive innovation and adoption of the technology.

By focusing on composability within the community, you can create opportunities for collaboration and growth that will drive the overall success and adoption of your project.

Staying Up-to-Date with Web3 Development

Another thing which is important: Stay informed about recent web3 developments. You should keep track of new projects, technologies, and trends in the web3 ecosystem. This will help you identify new opportunities for collaboration and growth within your community.

Transparency is Key

Transparency is the foundation of any thriving community. Be transparent about your plans, share information about your project, including its goals, development progress, and any challenges or obstacles you are facing. Communicate transparently by sharing information about your project and its development in a timely and clear manner. Encourage community engagement by asking for feedback and ideas.

Be accountable: Take responsibility for your actions and decisions, and be willing to explain and justify them to the community. Trust is built on transparency, and a transparent community is a healthy and thriving community.

Involving the Community in Key Decisions via Voting

One of the best ways to involve the community in decision-making is through voting. However, the voting process can be complex and time-consuming. Not all community members may have the same level of knowledge or expertise, and there is a very high risk of voter apathy or low voter turnout.

To overcome these issues, it’s important to ensure that the voting process is straightforward and transparent. Community members should have access to clear information about the issue at hand, and the voting system should be easy to use.

Create a Project Roadmap

A roadmap is a crucial tool for any web3 project. It should emphasize the long-term vision of the project and include specific milestones that demonstrate progress towards this vision. It should also focus on community involvement, highlighting ways for the community to get involved through governance or development.

The roadmap should show a clear path to adoption, demonstrating real-world use cases. Be transparent about the progress of the project and any challenges that may arise. Being open upfront about setbacks and challenges ahead helps to build trust and shows that the project is being managed responsibly.

Consider the entire ecosystem

As you build your project, you should keep in mind who is part of your ecosystem, what motivates them, and how you can tap into those motivations. Web3 projects often rely heavily on the contributions and participation of the wider community and not just a handful of developers. One way to improve your understanding of your ecosystem and these motivations is to use the Anti-rival business design tool-kit. You can access the tool-kit and a free course on how to use the tool-kit (modeled on the Streamr community!) here.

Community Membership Gamification

Gamification is a great way to encourage engagement and participation within a community. Leaderboards, badges, and rewards (both monetary and non-monetary) are some of the popular gamification techniques.

Non-monetary rewards can be especially effective. They grant users a sense of recognition, social value, or proof of skill. These rewards can also be used to grant user access to a private sub-community or chat.

Shareable NFTs

Recently, the Ethereum community has introduced a new type of NFT: the shareable NFT. The concept is based on a recently published Ethereum Request for Comment – ERC-5023. These NFTs can be used to grow online communities by providing recognition that is decentralized and shareable.

Shareable NFTs could also provide a stronger “sense of belonging” for community members. We have developed a dapp, hosted at talkoapp.io, to facilitate these NFTs at different stages.

Regular NFT vs Shareable NFT

Regular NFTs are typically transferrable, whereas shareable NFTs are not. However, shareable NFTs can be shared with other wallets, granting a sense of recognition and a stronger sense of belonging within the community.

If you’re looking to enhance the engagement of your community and make it more interactive, shareable NFTs can be a great way to do it. They offer a unique way to reward your community members and create a connection with your brand.

If you’re interested in creating your own shareable NFTs, feel free to reach out to us at info@talkoapp.io. Our team can help you deploy the smart contracts and guide you through the entire process of minting your sNFTs.

With shareable NFTs, the possibilities are endless. So don’t wait, get in touch with us today.

 

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Building a thriving web3 community takes time and effort. If you want to try out the Talko platform for yourself, take our free and open online course, An introduction to anti-rivalry, and earn your own sNFT right away. Learn what anti-rivalry means for business and community management, and receive an anti-rival expert token straight to your wallet. Access the course (and get your token!) at https://atarca.eu/courses/mooc/

Mapping a pathway towards regenerative digital economy – 4th ATARCA Policy Observatory

 Digitalisation and data have become the driving forces of our economic system with fundamental implications for human interaction and societal power structures. Yet technological development has created novelties which fit poorly together with institutional structures and governance architecture created in the previous era. Our current economic structures and institutions therefore need a fundamental reform to fully leverage digital, often anti-rival resources.

This tension was at the core of the fourth and final Policy Observatory of ATARCA, which brought together over 30 participants to discuss and scope a roadmap towards a more sustainable and regenerative data economy in Europe. The Observatory, which was held on 9 March 2023 marked the release of ATARCA’s policy brief that gathered the project’s policy recommendations into an actionable and forward-looking roadmap. The observatory brought together a high-level panel discussion, composed of:

  • Timo Harakka, Minister of Transport and Communications of Finland;
  • Lidia Pereira, Member of the European Parliament, EPP; and
  • Joachim Schwerin, Principal Economist in the Directorate-General Internal Market, Industry, Entrepreneurship and SMEs (DG GROW) of the European Commission.

DIGITAL ECONOMY IN A TRANSFORMATION

To open the session, Mr. Johannes Mikkonen, Senior policy expert on digital governance at Demos Helsinki, introduced the context for the recommendations. He underlined the key premises of ATARCA, namely the anti-rival nature of digital goods; the mismatch between our current economic structures with anti-rival resources; and the potential of distributed ledger technologies such as blockchain to create new incentives and mechanisms for anti-rival sharing. Mr. Mikkonen pointed out that, by solving the efficient allocation of digital goods and their benefits in a socially optimal and equitable way, we can create opportunities for a more regenerative digital economy – an economy which would be ecologically and socially sustainable.

To illustrate what a regenerative digital economy could look like, Mr. Mikkonen introduced three shifts in the realms of new economic paradigm, new forms of economic collaboration, and novel approaches to value creation. The first shift, sustainable prosperity, refers to the emerging movement challenging the gridlock of growth-based models on our economic system. To mitigate and omit the socially and environmentally adverse outcomes of only using GDP as an indicator, we should instead utilise anti-rivalry to focus on prosperity as different from economic growth. The second shift, commons-based participatory economy would mean a more effective utilisation of digital technologies in support of commons-based economic governance as well as more participatory and inclusive economic interaction. The third shift, regenerative value creation models mean creating new incentives and mechanisms for capturing value from data and digital goods, such as peer-to-peer and freemium as business models. This can help to lessen the social and economic inequalities datafication of society has contributed to.

POLICY ROADMAP

The recently published policy recommendations and roadmap were specifically created to advance the above-mentioned shifts towards regeneration. As they consist in total of sixteen recommendations with subcategories, Mr. Mikkonen focused on explaining the five domains, under which the recommendations are clustered together. In addition, he highlighted one recommendation for each domain. The domains are complementary to each other in that they focus on different development areas with interlinkages:

  1. Regenerative economy agenda of the EU
  2. Sociotechnical R&I investments
  3. Anti-rival data governance
  4. New business and value creation models
  5. Local commons experimentation

The individual recommendations indicate which kinds of actions we consider to be of key importance in the renewal of our economies to foster their digital potential. First of all, as a paradigm level change, recommendation 2 states that “anti-rivalry should be recognised and embedded in economic visions and policies of the EU in a cross-sectoral approach”. More specifically this means understanding and approaching anti-rivalry broadly as a perspective connecting data commons, public goods, cooperatives, open-source resources and sustainability across policies. On the other hand, at the policy level it is crucial to steer our R&I investments in a way that would prevent public funding programs from “falling into techno-solutionism and instead promote inclusive socio-technical perspectives” as recommendation 4 states.

In the context of anti-rival data governance, Mr. Mikkonen brought up the need to “develop commons-based data governance such as data commons and unions”, and to “expand the regulatory efforts around data commons such as Open Data Directive into the private setting to support sharing of data for the public good” as per recommendation 7. Moreover, in support of new business and value creation models, it is be important that “public institutions should promote and support digital public goods and digital open commons”, as well as encourage the EU to “promote digital open commons by establishing a ‘European incubator for digital commons’” as per recommendation 11. And finally, indicating the need for experimentation, Mr. Mikkonen emphasised the potential of steering “DLT pilots and regulatory sandboxes towards community experimentation with platform cooperatives and democratic DAOs” in accordance with recommendation 17.

DISCUSSION ON THE FUTURE

Dr. Schwerin from the European Commission started the panel discussion by remarking that DLT is not just any technology, but something that for the very first time has enabled a trustworthy and secure interaction between individuals and collectives all over the globe. The European Commission has backed DLTs such as blockchain since 2015 in an opportunity-driven fashion by declaring it as one of the breakthrough technologies supported across policy fields. As such, we should not be misguided by the fact that DLT started in the financial domain but also recognize the wider economic benefits of the technology for European citizens and SMEs. Moreover, DLT has an inherent social dimension to it because of its decentralised nature, which is tied with the history of Europe. This is opposed to the top-down approach that we have seen in many other parts of the world, currently driven by big tech companies that extract data from individuals users. From this perspective, DLT and blockchain is not only an enabling technology for economic opportunities, but it is also a social exercise on data ownership that is fully embedded in the European policy framework on data.

Minister Harakka provided unique insights from the perspective of a sitting minister, having recently written a book “Data Capitalism in the World of Crisis”. He emphasised the need for a holistic approach to blockchain technology and policies, looking beyond financial instruments to more comprehensive data sharing solutions. The minister highlighted that trust, transparency and security always come first for citizen acceptance of these technologies and stressed the need for anti-rivalry in understanding the shift to web 3.0. Tokenization will likely be developed alongside traditional solutions, and interoperability is key for innovation and competition in data economy, as well as for building resilience within digitalized societies. Minister Harakka also noted the importance of digital commons and open standards as a way of promoting more democratic and citizen-driven development of the data economy.

Ms. Pereira highlighted the importance of Europe taking a lead in the digital revolution that is currently taking place through decentralisation. Europe cannot afford to be left behind on the web 3.0 as in previous digital revolutions, necessitating investments into technology and an innovation-friendly environment. This means a balanced legislative framework that takes into account proportionality, responsibility, and coherence of the regulation, especially from the perspective of SMEs. Ms. Pereira saw the need to focus on the underlying technology itself, blockchain, rather than on cryptocurrency and the recent scandals surrounding it. In fact, blockchain can be utilised as a solution in various industries, including financial and banking services, even down to modernising national tax systems if done correctly.

The ensuing discussion focused on the intensifying geopolitical competition surrounding digital and blockchain technologies and the role of anti-rivalry in the midst of it. The panellists emphasised the need for the European Union to enhance its common voice and soft power in the international system, in which regulations such as MiCA can play an important role. Fostering better transatlantic relations and building stronger alliances and partnerships around the world on digital commons and flow of data were also seen as positive pathways.

The event was concluded by Dr. Anna Björk, research area lead at Demos Helsinki, where she focuses on the societal impact of emerging digital technologies. She reflected on the past two years of the ATARCA project and its policy observatory process, which was designed to support the interpretation of the project’s research results from the perspective of digital and economic policies of the European Union. Dr. Björk noted how the discourse and audience for anti-rivalry and digital economy has gained more ground during this time, towards a greater recognition of anti-rival economic thinking. Finally, she gave an overview of recent and future activities at Demos Helsinki, which seek to further reflect and develop ATARCA’s findings and the concept of regenerative digital economy.

We wish to wholeheartedly thank everyone who has been involved in the Policy Observatory process.

 

You can watch a recording of the observatory here.

Image with ATARCA logo and text stating February 2023 Newsletter

ATARCA Newsletter 2/2023: Opportunities to learn more about anti-rivalry

What a start for the year it’s been! The new year has begun with the launch of new open-access online courses. We are also ready to share reflections from our 3rd Policy Observatory, and our shareable NFTs are in the final stages of development. We are also busy planning a week of ATARCA seminars on anti-rivalry beginning in early March.

What should the European Union do to leverage DLTs for a more fair and sustainable data economy? – 3rd ATARCA Policy Observatory

Digitalization has created a new resource class: anti-rival resources. This has large ramifications for the data economy and digital markets. While anti-rivalry remains largely unrecognized in public discourse, new commons-based initiatives and distributed ledger technologies (DLT) are gaining ground. This grassroots development is happening alongside the Commission’s efforts to implement  digital strategy through initiatives like the Digital Services and Data Governance Act and regulatory framework for blockchain. Yet these policies are still largely based on artificial scarcity, hindering the full potential of digital goods and a functioning data economy.

The third policy observatory session of ATARCA focused on these as part of The European Big Data Value Forum (EBDVF) in Prague, Czech Republic on November 21-23 2022. With a central theme of “At the Heart of the Ecosystem for Data and AI” the EBDVF enabled the Observatory to exploit synergies with wider stakeholders of the European big data community. The goal of the session was to:

  • Present the potential of anti-rival digital goods in solving extractive practices of the contemporary data economy
  • Explore blockchain and other DLTs as tools to build a more fair and sustainable data economy and present use cases of DLTs for good
  • Validate and co-create together the policy recommendations for the EU in order to move towards a digital economy which serves the needs of society and the planet.

DIVING DEEPER

The event started with a brief introduction to anti-rival digital goods, followed by a commentary on how anti-rivalry relates to the European Data Act by Leevi Saari, an political advisor to MEP Miapetra Kumpula-Natri. He emphasized that anti-rivalry is quite well-aligned with European values and data policies, even if not explicitly recognized. Creating artificial data scarcity leaves the benefits of data in the hands of only a few agents. Mr. Saari noted that with the Data Act, the EU aims to promote a flourishing data economy and to grasp the positive externalities of data for the wider society. This is exemplified in Chapter V of the Data Act and its focus on business-to-government data sharing as a public interest. The Anti-rival properties of data is also refelcted in  other European legislation such as the provisions of data altruism within the Data Governance Act.

Following this, the event explored provisional policy recommendations for anti-rival economics and European data policies through a presentation by Anna Björk, a research area lead at Demos Helsinki. The recommendations contribute to a fair, sustainable and well functioning digital economy by:

  • Identifying the nature and benefits of anti-rival digital goods; and
  • Pointing out the opportunities of DLT and tokens to promote new incentives and mechanisms for anti-rival economy

The recommendations encompass two dimensions in particular:

  • New socio-economic approaches, models and practices; and
  • Leveraging DLT for the desired societal changes.

The recommendations are divided into five distinct domains:

  1. REGENERATIVE DIGITAL ECONOMY OF THE EU: Incorporating values, conditions and approaches of a commons-based economy to the digital and economic policies of the EU and experimenting with new governance methods and models for digital economy
  2. SOCIOTECHNICAL R&I INVESTMENTS: R&I investments to support inclusive sociotechnical approach to anti-rival economics and technologies
  3. ANTI-RIVAL DATA GOVERNANCE: Data governance and regulation to support the incentives, mechanisms and coordination of anti-rival resources
  4.  BUSINESS AND VALUE CREATION MODELS: New business models to enable anti-rival compensation mechanisms in order to incorporate societal benefits in the value creation of digital economy
  5. LOCAL COMMONS EXPERIMENTATION: Utilising DLT for decentralised, democratic community collaboration and for promoting grass-roots cooperatives through education and resources

Each domain consists of three to four recommendations for a total of 17 recommendations. The recommendations themselves also have multiple, more specific sub-recommendations within them. At the event, participants could offer more detailed comments on the policy recommendations through the online platform Mural.

DECIPHERING ANTI-RIVALRY 

After introducing the recommendations, they were opened up for a panel discussion led by  Marten Kaevats, the Co-Founder of GovStack and former National Digital Advisor of the Government of Estonia, and Joshua Davila, a Blockchain Solutions Architect at Settlemint. Davila has been researching novel economic models inspired by cooperatives through the use of decentralised technologies while Kaevats is an expert on open-source and re-usable building blocks for digital governance.

Joshua Davila noted that the mainstream view still treats data as a commodity, which also characterizes the crypto and DLT scene. While DLTs can enable local experiments with real democratic input, they are most often  used to exacerbate exploitative market structures and speculative financial asset bubbles. This has been seen most concretely with non-fungible tokens (NFTs) such as Bored Ape Yacht Club which commoditize digital goods that are fundamentally anti-rival by their nature. New concepts and practices within the digital economy are therefore needed to overcome commodification. Kaevats pointed out that embedding anti-rivalry into the data economy requires using scalable open source data, as exemplified in Estonia and GovStack. Deploying DLTs at a granular level is therefore a key to enabling anti-rival Web3 services.

In terms of the draft recommendations presented, Davila noted the importance of local, bottom-up DLT experimentation through cooperatives. The European Union should continue to be more cautious regarding big platforms within the DLT and blockchain context as well, as they have been with the Digital Markets Act. For Kaevats, governance architectures are needed to improve the scalability of DLT solutions. One provocative solution would be to tokenize everything, down to people’s shoe sizes, as a way to lessen bureaucracy and enable more seamless services. For Davila, there’s a danger to this: tokenization and commodification of everything on the market would have adverse social effects. Moreover, having everything on the chain increases the chance of cryptographic surveillance and discriminatory profiling.

 

Looking into the future and how EU policies could foster a fair data economy, Kaevats remarked that while DLTs are not necessarily about ownership, digitalisation of rights enables one to bake anti-rivalry into the system. For example, full ownership over one’s data would give you power to grant others access to it in a more secure and seamless manner than moving the data to a different server. While this is based on an individualistic concept of data, it can create communities as well, as seen with the MyData movement. For Davila, there’s merit to technology neutrality, and the EU regulation should likely not favor a particular technology over another given the volatile nature of DLTs. However, fundamental technology such as zero-knowledge proofs could have an important role to play in the future.

The event was hosted by Johannes Mikkonen and Atte Ojanen from Demos Helsinki. We wish to thank everyone for their participation and will see you at the final policy observatory session during ATARCA final seminar week in March 2023!

This project has received funding from the European Union's Horizon 2020 research and innovation programme under grant agreement No 964678. The content of this website does not represent the opinion of the European Union, and the European Union is not responsible for any use that might be made of such content.